Thursday

PPM: Lesson Plan- Assignment layout


Timing
Lecture time only noted.
Learning Outcome: The Learner will.....
Trainer Activities
Resources
Assessment
4 hours
Demonstrate understanding and integrated knowledge of the theories, concepts and methods pertaining to Marketing and Sales within the Aviation or Tourism Industry.
Lecture
Practical demonstrations
Group work
Work placment
Reading
Videos
Handouts
See Below
4 hours
·         Recognise the relationship between the modern business and customer environment, as well the technologies and how they apply to the Marketing & Sales Function.
Lecture
Roleplay demonstrations
Group work
Pre reading articles to discuss in class
Videos
Handouts
See Below
3 hours
·         Gain a clear understanding of best practice based on a comprehensive knowledge of the theory in Sales & Marketing practice within the Aviation & Tourism Industry.
Lecture
Practical demonstrations
Group work
Work placement
Videos
Handouts
See Below
4  hours
Assess the impact of emerging technologies such as internet and e-marketing on global travel retail marketing while understanding the documenting the demands that increasing aviation business complexity will place on the organisation
 Lecture
Practical demonstrations
Group work
Videos
Handouts
Assignment attached to modular descriptor .

Wednesday

Nordic Business Forum: Community in Practice using multiple forms of TEL Tools to Teach

Click To See : Nordic Business Forum 2012 Brian Tracy


The Forum during the annual training summit uses as Technology Enabled Tools for Teaching/facilitating :

  • Blog
  • Twitter
  • You Tube
  • Website
  • Interviews
  • Workshop

Module Objectives : Sales & Marketing in Aviation and Tourism

Module Objectives

This module focuses on the Sales & Marketing in Aviation & Tourism. It embraces a diverse range

of objectives. These objectives provide participants with the practical and theoretical skills to further

their employment prospects in successful marketing

and sales management roles for the Aviation &

Tourism Industry by influencing the sales of products and services for organisations both in Ireland &

Abroad. This module firstly explores sales & marketing, then identifies the tactical sales and marketing

mix and looks at implementation of successful sales & marketing practice and case study. It equips the

learners with sales & marketing strategies and tactics that will assist them in their future careers.

• It provides learners with practical skills through the use of case studies and online exercises that

will assist them in future development of their Sales & Marketing plans.

• To give learners a clear understanding of the differences between sales & marketing functions

and current business practice within the Aviation and Tourism Industry.

• Develop a sound theoretical competency, knowledge and understanding of sales & marketing in

the Aviation & Tourism sector.

• To provide learners with sales & marketing management strategies and tactics that is essential

for functioning in business today.

• To enable learners to acquire the skills and knowledge of sales & marketing practices that

will assist them in developing a key understanding of the critical concepts of business and

marketing best practice within the sector while creating a sales & marketing plan for a chosen

organisation.

• To ensure learners have a clear understanding of how technology and the various methods of

marketing can assist in sales & marketing campaigns.

Friday

PPM: Presentation Proposal : Sales & Marketing Module for Aviation sector company

https://docs.google.com/presentation/d/1SBFSQwm8062LQr9tuW-hkv1Lh0yr6ixLX4x-HzWLdbc/edit?usp=sharing

Click to see

Sunday

I need to find a balance: Become adicted to constant and never ending self improvement (Anthony D'Angelo)


Notes to Emma :
Better Time Management
Learn to Prioritise in Academic workload in the same strong manner I do in my workplace
Communicate
Ask for help!